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Seamless leadership, optimized workflows, and explosive growth—without the overhead of a full-time hire.
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FEATURED IN:
Uncover the Missing Link Between Your Brand and Operations—Drive Cohesive, Profitable Growth.
Let's see how we can work together and create some magic in your business.
Schedule Your BrandOPs Health Check →Â
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Is Operational Chaos Stalling Your Success?
Imagine a business where every process hums in harmony, your team is fiercely aligned, and you reclaim your time to focus on vision—not fire drills. Yet, too many real estate and wellness entrepreneurs remain trapped in repetitive tasks and inconsistent execution.
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🌪️ Disjointed workflows causing costly delays
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🤔 Unclear roles leading to accountability gaps
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📉 Marketing funnels that leak revenue at every stage
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🎯 Owners overwhelmed, juggling endless to-dos
Meet Your Catalyst for Change…
As your Fractional COO, I empower you with 20+ years of high-stakes leadership, transforming chaos into clarity and scaling operations across luxury real estate and wellness ventures.
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Instant executive acumen on demand
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Streamlined systems for effortless scalability
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Data-driven metrics fueling continuous improvement
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Team development that ignites peak performance
Laura Doughty, Broker, COO
Over 20 years Branding/Operations Strategist
Over 4000 agents and $6 Billion in Sales
The Intersection of Branding & Operations
Think of your business as a train: your brand is the beautifully designed, powerful locomotive that captures attention, while your operations are the well-laid tracks that ensure it moves forward efficiently. Without cohesive operations, even the most stunning brand/business stalls. Without a compelling brand, even the best systems lack soul. I merge both to create unstoppable momentum and insure consistent messaging.
Core Offerings:
đź’ˇ Brand Cohesion Strategy: Align your visuals and messaging with operational efficiency.
🎨 Brand Story Mapping: Clarify how your brand’s story informs every aspect of your operations.
đźš‚ Brand-Driven Operations: Implement workflows that reflect your unique identity while maintaining precision.
GET STARTED TODAY! NO LONG-TERM COMMITMENT!
Choose Your Path to Operational Mastery
đź“ť Custom Add-Ons:
Customized Standard Operating Procedures (SOP): Starts at $500 (one-time fee)
Branding and Marketing Strategy: $1,000/month
Kajabi Platform Optimization: $500/month
Real Estate Agent Training and Development: $1,500/month
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Embark on a journey from chaos to clarity.
Your Fractional COO awaits.
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Success Stories That Speak Volumes
“We slashed transaction cycles by 30% and saw a 25% revenue uptick—all within three months.”
— Jane D., Luxury Developer
“Our wellness studio doubled class bookings after optimizing our CRM and workflows.”
— Mark S., Studio Owner
“Our brand messaging finally aligned with our client experience—resulting in a 40% increase in repeat business within six months.”
— Lisa M., Boutique Hospitality Owner
NICE TO MEET YOU
Your Strategic Partner in Growth
I’m Laura Doughty, a seasoned operator who’s built and scaled teams of 45+ staff, managed international luxury portfolios, and engineered Kajabi-powered marketing machines.
My mission: to empower visionary entrepreneurs with the systems and leadership they need to dominate their markets.
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Precision. Passion. Performance.
“I have the pleasure of experiencing first-hand how Laura goes the extra mile. Not only is she one of my favorite real estate brokers, but I give her my stamp of approval when it comes to being a great speaker, coach, and all things real estate.”
— Barbara Corcoran, Real Estate Mogul, Business Consultant
“Laura is the real deal! As my first Broker and then coach, her foundational systems and strategies are what my $150M+ business is built on.”
— Shelton W., Luxury Agent
“Working with Laura is transformative. She over delivers and her systems and strategies are top notch!”
— Jake Havron, Strategic Coach & Speaker
Responsibilities of a Fractional Chief Operating Officer are?
The COO is traditionally perceived as the CEO’s right hand, turning the CEO’s long-term vision into an actionable plan and overseeing the daily business operations of the company. A full-time COO typically works closely with department heads and supervisors to support the day-to-day activity of employees.
While a fractional COO is capable of filling the role as it is traditionally defined, we tend to see fractional COOs take a more transformative role, focusing on major projects designed to exponentially increase the organization’s capacity.
With that in mind, here are five key responsibilities of a fractional COO:
- Operationalize the CEO’s Strategic Vision
- Streamline Processes
- Establish and Report on KPIs
- Drive Growth
- Liaise with Direct Reports